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Marketing

Social Media Planning

Plans and publishes social media posts automatically based on a content calendar. Helps marketing teams stay consistent without daily manual work, while you can review each post beforehand.

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Marketing AgenciesE-commerceHospitalityRetail

At a glance

Up to 12 hours/week

time saving

Up to 6x within 3 months

expected ROI

Live in 1 weeks

from intake to production

GDPR-compliant

EU hosting & human-in-the-loop

Time savings and ROI are indicative and depend on your process, data and volume.

Before & after

From manual to automatic

Without AI Agent

Consistent posting on social media is time-consuming

  • Marketing teams must plan, write and publish posts daily across multiple platforms.
  • Inconsistent posting leads to less reach and engagement from algorithms.
  • Manually copying posts between LinkedIn, Facebook and Instagram costs valuable time every day.
With Social Media Planning

Automatic planning and publication with approval workflow

  • Compiles a content calendar based on your marketing goals, seasons and previously successful posts.
  • Generates post concepts per platform (LinkedIn more formal, Instagram more visual) that you can review at leisure.
  • Publishes at scheduled times to LinkedIn, Facebook, Instagram and Twitter.
  • All content and analytics are stored within the EU in compliance with GDPR requirements for marketing data.

Workflow

How it works

See how the agent moves through the process step by step — you stay in control of every decision.

Workflow in action

Social Media Planning · Automated social media content planning

Set up content calendar

api

Step 1 of the automated process.

Generate post concepts

analysis

Step 2 of the automated process.

Review and approve

data

Step 3 of the automated process.

Automatic publication

output

Step 4 of the automated process.

Track performance

api

Step 5 of the automated process.

0

Steps completed

5

Total steps

What it delivers

Consistent online presence without daily time investment

The agent takes over repetitive planning and publication, so marketing can focus on strategy and creative content. You maintain control by reviewing posts before they go live. The result: a consistent online presence without daily stress.

Up to 8 hours/week
Time savings

less manual planning and posting

3-5x per week
Consistency

regular posting without gaps in your calendar

4+ channels
Multi-platform

manage simultaneously from one place

Figures are indicative and depend on your processes and volume.

Integrations

Works with your software

Koppelt met alle belangrijke social media platformen en content management tools voor centraal beheer.

Social Platforms

LinkedInFacebookInstagramTwitter/XTikTok

Planning Tools

BufferHootsuiteLaterSprout Social

Design & Content

CanvaAdobe Creative CloudUnsplash

Analytics

Google AnalyticsMeta Business SuiteLinkedIn Analytics
Frequently asked questions

Frequently asked questions

Can we set our own tone-of-voice and style for posts?

Yes, during setup we analyze your existing successful posts and brand guidelines. You can set a different style per platform (e.g., professional on LinkedIn, accessible on Instagram). All concepts are reviewable before publication.

How does the agent know which topics are relevant to post about?

You specify themes, products or services you want to communicate about. The agent suggests content based on seasons, trending topics and previous engagement. You can add or remove subjects from the planning.

What if we need to quickly change or remove a post?

You always have a dashboard where you can adjust, pause or delete scheduled posts. For urgent changes, you can also edit directly in the social media platform itself - the agent syncs automatically.

Does the agent also generate images or videos?

The agent can use Canva templates to create simple graphics with your branding. For photos, it suggests stock images or you can upload your own. Video editing is not yet automated but can be on the roadmap.

How do we measure if automated posts are performing well?

The agent tracks engagement (likes, comments, shares) per post and learns what works. You'll receive weekly reports with insights. Posts that perform poorly can be removed from planning, successful themes are used more often.

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Get started with Social Media Planning

Book a free 30-minute intake. We analyse your situation and put together a tailored proposal.

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