AI for WhatsApp Business
WhatsApp has become the preferred channel for many customers in the Netherlands to reach out. AI agents answer frequently asked questions instantly, confirm appointments and send order updates, while conversations that need personal attention automatically reach a teammate.
UnifyAI offers AI integrations with WhatsApp Business for SMEs. Our AI Agents connect to WhatsApp Business to automate business processes — securely, with EU hosting and human-in-the-loop so you stay in control of sensitive actions. Implementation typically in 2-3 weeks, fully GDPR-compliant.
What our AI does with WhatsApp Business
Use cases
Fast answers to standard questions
Questions about opening hours, delivery times or prices are answered instantly via WhatsApp, even outside office hours.
Confirm and remind about appointments
Customers automatically receive a confirmation and reminder of an appointment via WhatsApp, which can reduce the number of no-shows.
Send order updates
As soon as an order ships, the customer automatically receives an update via WhatsApp with tracking information pulled from your order system.
Escalate to a teammate
When a conversation gets complex or a customer is dissatisfied, a teammate takes over the conversation with a short summary of what's been discussed so far.
Recognize signals of complaints
The agent recognizes negative tone or recurring complaints in a conversation and automatically flags it to a teammate with priority.
Connect customer data from your CRM
Before the agent replies, it pulls customer or order data from your CRM or webshop, so the answer is accurate right away without a teammate needing to search.
Questions about AI + WhatsApp Business
What can an AI agent actually do with WhatsApp Business?
An agent answers frequently asked questions, confirms and reminds about appointments, sends order and shipping updates, and recognizes when a conversation needs personal attention. Sensitive conversations always go to a teammate.
What does an AI integration with WhatsApp Business cost?
A standard integration starts from €2,500, a custom implementation from €5,000. The price depends on the number of scenarios and how many other systems get connected.
How fast is a WhatsApp Business integration live?
A standard integration is typically operational within 2-3 weeks, with the intake starting within 5 working days. A custom project with multiple systems takes 4-6 weeks.
Is a WhatsApp Business AI integration GDPR-compliant?
Yes. Processing happens on EU servers, we can sign a data processing agreement and support a DPIA. You remain the data controller over customer data.
Does this work with our WhatsApp Business account?
The integration runs via the official WhatsApp Business API. Sending messages outside the 24-hour window requires approved templates and customer consent; we set that up together with you.
Can WhatsApp Business be connected to our other systems?
Yes. WhatsApp conversations are often combined with a CRM like HubSpot for customer context, with Calendly for appointment management, or with Shopify for order status. We build the connection to match your systems.
Do we stay in control of the conversations?
Yes. Sensitive or unclear conversations are routed to a teammate by default, and you decide which messages can be sent automatically. We maintain the integration and update it whenever WhatsApp changes its API.
AI Agents that work with WhatsApp
Agent examples that use WhatsApp Business in their integrations — for inspiration and as a starting point for your custom build.

You work directly with Erwin Berkouwer, founder of UnifyAI — no account managers or junior consultants in between.
Erwin has 8+ years of experience in data and AI (banking, retail, e-commerce) and applies the same AI automation internally that he builds for clients. Per project he brings in the right specialist from his network.
Read more about Erwin and the way we work